May 8, 2018
Part 1 of 2: Mark Ritson is an adjunct professor of Marketing at Melbourne Business School, helping to develop the mini MBA with Marketing Week and also writing an award winning column in the same publication. His accolades are endless and Mark offers so much value that we've split this into a two parter.... you lucky people.
Happy Marketing Everyone!
Music Featured on this Podcast:
Sleepy in the Garden
Lobo Loco www.musikbrause.de
Creative Commons License
Marketing Week Column: https://www.marketingweek.com/focus/mark-ritson/
Mini MBA: https://mba.marketingweek.com
Tango Ad: https://www.youtube.com/watch?v=iqVFnxHWnlc
Leeds Rebranding: https://www.marketingweek.com/2018/01/31/mark-ritson-leeds-united-rebrand/
Art of War Sun Tzu: https://amzn.to/2JD0yaf
Net Promotor Score: https://www.smartinsights.com/customer-engagement/customer-engagement-analytics/using-net-promoter-score-to-assess-marketing-effectiveness/